The Aim of the the promotion for a new soap opera is to create a TV trailer, a magazine front cover featuring the soap and a poster of the soap. The title of the sopa opera is undecided and the genre is young people soap opera.
The representations that will be used is different stereotypes of teenagers for example in the soap advert we were thinking of a local stud, who is a ladies man, typical chav, bussiness, work focused woman, geek, rebellious teenager and a sporty boy.
The target audience of the soap opera is young people aged from 15-25. The interests of teenagers is romance between boys and girls and different stereotypes that they can relate to in their life. The similar media or knowledge we will use is the soap opera is Hollyoaks which has storylines based on young people. They also have a similar target audience to the soap we want to create.
The soap is going to be apart of a big institution like channel 4, Hollyoaks is also shown on channel 4 and the channel is watched by most teenagers.
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